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by W. David Marx, Tokyo Editor
15 January, 2010



   
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Burger King: Your new watering hole?

The American burger chain does something very un-American by offering bourbon highballs on the menu as part of the value meal
 
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Burger King highball
Four Roses is an American-made whiskey but almost completely unavailable in the United States. Once again, Japan does the U.S. better than the U.S. ever could.

Inspired by the recent highball revival, Burger King Japan is offering whiskey highballs on its menu for those lucky few over the age of 20.

The drink idea came in conjunction with the chain's new "Bourbon Burger."  At the moment, a Whopper Jr. version of that special sandwich (it's coated in a whiskey-based sauce) plus a highball (cut with either ginger ale or cola) is a mere ¥500.

The standalone highball is available at ¥350 a pop, which considering standard bar prices in Tokyo, makes Burger King a good place to knock back a few before moving on to the night's festivities.

Now with Heineken and highballs on the menu, Burger King is moving slightly closer to being a nightlife destination like Singapore's Whopper Bar. We can only guess they are testing the waters for the Whopper Bar's eventual Tokyo launch.

There is one catch to the Burger King highball, however: They are only served after 5pm. If you are looking for a little kick before heading to Offtrack Betting at 11am, Burger King can't help you.




   
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Tags: whiskey bars, high ball, Burger King
user comments and reviews (1)
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Pellegrini
23 February, 2010
350 yen is a very good deal considering the fact that Burger King restaurants in Tokyo are new (and therefore relatively clean) and serve decent fast food fare. And as a bonus, they tend to have copies of Metropolis hanging around. 500 yen for a burger plus a Bourbon and ginger? It doesn't get a whole lot better than that. For the sake of comparison, a mini gyudon and a bottle of beer at Matsuya costs around 700 yen. It should be noted that Burger King only serves Four Roses Bourbon in its highballs. So don't go asking for Booker's, I.W. Harper, or Dr. Jim. Alternatively, you could go for a "Heineken Meal". You can 'upgrade' the drink in your set meal to a can of Heineken for an additional 150 yen. Or if you'd like something a little lighter, the "Heineken Combo" might be the way to go. A side dish and a beer will set you back 500 yen.
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Pellegrini
23 February, 2010
350 yen is a very good deal considering the fact that Burger King restaurants in Tokyo are new (and therefore relatively clean) and serve decent fast food fare. And as a bonus, they tend to have copies of Metropolis hanging around. 500 yen for a burger plus a Bourbon and ginger? It doesn't get a whole lot better than that. For the sake of comparison, a mini gyudon and a bottle of beer at Matsuya costs around 700 yen. It should be noted that Burger King only serves Four Roses Bourbon in its highballs. So don't go asking for Booker's, I.W. Harper, or Dr. Jim. Alternatively, you could go for a "Heineken Meal". You can 'upgrade' the drink in your set meal to a can of Heineken for an additional 150 yen. Or if you'd like something a little lighter, the "Heineken Combo" might be the way to go. A side dish and a beer will set you back 500 yen.
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