eno: Urban edge

Loved by fashion-forward locals and expat hipsters alike, Shanghai’s home-grown streetwear brand, eno, is fast gaining momentum on China’s design scene.

The design collective, collaborates with various designers and artists from China and overseas on a range of edgy graphics and patterns, printed on T-shirts, hats, pants and other urban garb that always seem to hit that casual and cool balance you're looking for.

Regardless of whether streetwear meets your personal style requirements, their flagship two-story shop in Shanghai is worth a visit. eno’s concrete, industrial-style space, houses an impressively huge electric rail system along which their latest T-shirt designs are slowly paraded.