Design Stack: Creators of the 'Mumbai Week' logo

It's always nice to put faces to names. Or in this case faces to logos.

Priyanka Bhasin (above) and Anoop Patnaik (below) co-founders Design Stack, Mumbai.

The brief was to create "order from chaos," "method in madness," to capture the Mumbai Week tag line: "In Love With The World's Most Chaotic City."

Design Stack co-founder Anoop Patnaik says, "The sensory commotion in Mumbai is probably one of its most salient traits. We tried to represent that with the horn of a rattling auto-rickshaw, the headlights and the bright colors of a Mumbai taxi."

Adds partner Priyanka Bhasin, "Behind all the chaos however, is an inspiring sense of festivity, like a giant, colorful circus. We conveyed that in Design Stack's logo for CNNGo Mumbai Week which is a pure celebration of our city's vibrancy."