Behind the seams: The disadvantaged women creating Hong Kong fashion

In a non-descript low-rise building a young woman, who only wishes to be known as Murighul, smiles as she heads to her workstation in a small clothing factory.
Murighul is disabled from the waist down. She is a seamstress at Dorcas Design, a social enterprise that provides job opportunities for physically and economically disadvantaged women in China who have skills in clothing manufacturing.
A native of Kashgar in the northwestern province of Xinjiang, Murighul now lives in Guangzhou where Dorcas Design is based. Today, the 25-year-old is working on a cloth trimming order for Dialog Worldbutik, a Hong Kong-based fair trade fashion label.

The founders of Dialog Worldbutik, Malaysian Dong Shing Chiu and New Generation Award winner Cassandra Postema, started their social business after the 2004 tsunami. They sold “Hope Tee” T-shirts for tsunami relief fundraising and expanded into women’s handbags and accessories using recycled materials by 2007.
“Eco-friendly and fair trade is our trademark and the stories behind our designs are important. But the design is what sets us apart,” says Postema.

Their work has not gone unnoticed. Worldbutik won the Overall Accessories Award at New York Fashion Week Accessories Magazine and was the Editors’ Choice at Fabulous magazine in the UK.
More importantly, their social enterprise business model works. The organization has injected over US$90,000 into the local communities that they work with around Asia.
Yet, co-founder Dong says that "pricing is not the most crucial aspect of our operation." People are a priority over profit at Worldbutik, as a social enterprise should be.
Since Worldbutik depends on textiles that they salvage and recycle, they have to focus on continuously pushing the boundaries of their designs and maintaining employment of their network of communities and workgroups.

Dorcas Design is only one of several workgroups that manufactures for Dialog Worldbutik. It was founded in March 2006 with a group of skilled disabled women who overcame poverty and social stigma to establish a financially independent life for themselves.
"If I don’t take care of myself, who will take care of me?” says Murighul. “Working here has given me more self-confidence and skills to be a good seamstress."
We visited the workshop to see what goes on at this social entreprise located in The World's Factory.















